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Learn English while travelling to fantasy worlds deep within your imagination.

So, where are we traveling?

Do you ever find yourself wishing you could roam amongst the dinosaurs in a cool mysterious lost world? Our first fantasy destination is DINOSAUR ISLAND!

Have you ever dreamt of floating gently along on a river of chocolate, eating as much candy as you liked? Our second fantasy destination is CHOCOLATE FACTORY FUNLAND!

Would you ever want to eat a fish-burger cooked by a walking and talking, yellow sea-sponge? Our third fantasy destination is SEA BOTTOM CITY!

Could you ever imagine living forever as a child, in a world filled with pirates, crocodiles and a flying fairy? Our fourth fantasy destination is NEVER EVER LAND!

And, does witchcraft, wizardry and having magical, spellbinding adventures with your friends excite you? Our fifth fantasy destination is SCHOOL OF WITCH AND WIZARDRY!

From stories to movies, there are so many places we have traveled to in our imaginations. Join us these holidays and we’ll help make your wishes come true! Each day while learning English, you will experience all of these out-of-this world dream destinations with I CAN READ’s Virtual Holiday Programme – Fantasy Edition!


For more information, contact your nearest I CAN READ centre!



Why is I Can Read the world's best reading programme?  Why is I Can Read the parent's system of choice?

It is because no other reading programme can make the following claims:
  • Created by educational psychologist following years of research.
  • Created by educators with the following qualifications: PhD, BA, MA, Hons, DipEd, Master of Letters, Literature, Linguistics and Psychology majors, thesis based on research into reading acquisition and over 20 years field work.
  • ICR creators are also the authors of “Dealing with Dyslexia and Reading Difficulties” published by Pearson Education.
  • Is a proven programme trialled in Singapore and overseas and backed by statistical data.
  • Has successfully taught over 270,000 students.
  • Has been hailed by Professor Brian Byrne (author of The Alphabetic Principle) as being in line with current research into optimum ways to teach reading.
If you choose I Can Read, you are choosing a reputable system which has proven itself over 19 years, is the market leader and is supported by professionals in the field.  The evidence is clear: you can't go wrong with I Can Read!




Choose your English skills, add some razzle and dazzle, and get ready to impress with your star quality. From singing to news presenting, poetry to public speaking, acting to comedy. The choice is yours!

  • The I CAN READ English Talent Hunt is open to all Indonesian citizens aged from 3 to 16 years old.
  • Contestants may perform solo, or as a duet or group act. The maximum number of people in one group is 8.
  • All kinds of Performances are welcome. Anything goes, from singers to public speakers, poets to news presenters, etc.
  • All Performances must be in English. This is a must! 
  • Contestants must be amateur performers, or performers involved with the entertainment industry on an informal or part-time basis only. Contestants must not belong to any professional organization(s) connected with the entertainment industry. Contestants must not have any albums of any kind out in public.
  1. Register yourself using the I CAN READ English Talent Hunt 2020 Registration Form.
  2. Download the Registration Form here. Print the Registration Form using A4-sized paper and fill it in completely.
  3. Contestants who are performing as a duet or group act should only submit one Registration Form with all contestants’ information on it.
  4. Once the Registration Form is completely filled and signed, scan it to PDF format and send it via e-mail to together with your Talent Video link and the Proof of Payment of the Registration Fee.
Registration Fee:
Solo Act: Rp. 41K | Duet or Group Act: Rp. 61K

Payment Guidelines for Registering:
All payments must be transferred to the Bank Account below:

Account Number : 309 144 3480
Account Holder Name : PT. Indonesia Can Read (BCA)

The deadline to e-mail a completed and signed Registration Form, the link to your talent video and the proof of payment of the registration fee is by the closing date that has been extended until further notice.
  1. Turn your camera on and get ready to perform your talent!
  2. Make sure you choose and record your best talent! No changes to your act will be permitted. The act submitted in your talent video is what you will be performing on the LIVE SHOW! (if you are chosen to perform on the LIVE SHOW).
  3. No profanity, lewdness or vulgarity in any vocal, dance, or other performance will be allowed. This is a family, friendly environment, please be respectful.
  4. Attire must be respectable and age appropriate. No logos or blatant branding.
  5. No lip-synching, nor the use of auto-tune apps like Smule or StarMaker.
  6. Singing with a backing track is allowed as long as we can hear your voice clearly.
  7. Shoot your video in a bright/well-lit setting. We want to be able to see you!
  8. Check your video before submitting and make sure the audio can be heard clearly.
  9. Keep it short! A three- four minute video should do the trick! 
  10. Do not submit a highly edited video, sizzle reel, or video with highly processed vocals.
  1. Once you are happy that your video is ready! You are good to submit!
  2. Upload your talent video to, copy the link and send the link via e-mail to using the following format as the subject: ETH_FIRST NAME_LAST NAME_CITY, e.g, ETH_MICHAEL ADIPUTRA_JAKARTA
  3. The deadline to email the link of your talent video, the completed and signed registration form and the proof of payment of the registration fee is by the closing date that has been extended until further notice.
  4. You will receive a confirmation of receipt e-mail.
  5. Through-out the entire English Talent Hunt, the decisions of the organizer and the judges are final and will not be open to discussion.
THE LIVE SHOW – The information you must know if you are chosen to enter the LIVE SHOW!
  • The LIVE SHOW will be performed on the Grand Finale stage. For the LIVE SHOW, the 20 best contestants will be invited to perform their talent LIVE in front of the judges and a live audience. You might be chosen, so be prepared! We will announce the top 20 contestants via Instagram and website.
  • The Grand Finale that was planned to be held on Sunday, April 19th, 2020 at Emporium Mall Jakarta, has been postponed until further notice. Additional information will be released soon.
  • All eyes will be on you! Make sure you prepare a stunning act!
  • The LIVE SHOW performance time is strictly limited to 5 to 8 minutes per contestant.
  • The Event Committee will be providing all contestants with standard band equipment and sound system. Other equipment, preparation and/or instruments for your act must be provided by yourself.
  • Contestants must provide their own recorded music, instruments, props, etc. (for the LIVE SHOW, your track quality must be at a professional level). 
  • For singers: the background music must be karaoke style (we want to hear you, not the original singer!).
  • All music tracks must be prepared in a flash disk to be given to the Event Committee on the day of the LIVE SHOW. (please always bring a backup).
  • Contestants are responsible for their own performances and will be screened for appropriateness by the Event Committee.
  • The contestant/parent/guardian must agree to the terms of the Event Agreement and will be required to sign a photo release and a liability waiver at the LIVE SHOW!
  • No profanity, lewdness or vulgarity in any vocal, dance, or any other performance will be allowed. This is a family, friendly environment, please be respectful.
  • Attire must be respectable and age appropriate.
  • No logos or blatant branding!
  • No lip-synching permitted!
  • All expenses are the responsibility of the contestant.
  • There will be 6 winners and 2 favorite winners. A 1st, 2nd and 3rd place chosen from the solo acts, and a 1st, 2nd and 3rd place chosen from the duet/group acts. Plus a ‘favorite’ winner from each category, chosen by an online audience.
  • Winners will be announced at the end of the LIVE SHOW! You must be present to receive prizes.
  • All contestants will receive an “I CAN READ – ENGLISH TALENT HUNT 2020 CERTIFICATE” for their participation. 
  • Be creative, be brave, be involved and show off your true English talent to the WORLD!
Got questions?
For quick response
WA 0812 8296 3879


As a world leading English literacy system with over 20 years of experience, I CAN READ adapted to the current global pandemic by successfully transitioning from classroom-based teaching to online teaching by launching the I CAN READ Web-Class.

With health and safety now at the top-most of everyone's priorities, the I CAN READ Web-Class aims to facilitate effective, efficient and fun I CAN READ lessons for students from the safety of their homes.

What does the I CAN READ Web-Class offer?

I CAN READ has chosen a learning platform that allows our teachers to teach using traditional I CAN READ teaching methods. The platform is highly interactive, allowing our teachers and students to interact in a similar way to how they did in their Centre Classroom.

The Teaching Platform chosen by I CAN READ for online classes was chosen in part for its user friendly nature. This appeals to both teachers and students! The Platform offers a selection of teaching tools that allow for students to engage in a fun way with both their teacher and their classmates.

The I CAN READ teaching methods and curriculum have been proven to work for over 20 years, and thankfully in our Web-Classes we have been able to continue using these same methods with little need for adaptation.

Just like at the Centre, there are a lot of interesting and fun learning activities in an I CAN READ Web-Class. That is especially important to keep our students focused and interested when they are surrounded by the distractions of learning from home.

Our I CAN READ teachers have adapted well to online teaching, and remain just as passionate about teaching their students as they always have! Our teachers are regularly observed in their online classrooms and refresher training and professional development is an ongoing part of being a member of the I CAN READ teaching family.

As with classroom-based learning, the number of students in each class is kept low, with an upper limit of one teacher to 6 students. This allows for better interaction, communication and 1:1 individualised support during lessons.

We know that the parents of our students like to be regularly updated on how their child is progressing. Our teachers and Centre staff actively work to make this happen by providing regular individualised Progress Reports, Lesson Summaries and Term Reports. Parents are also warmly invited to observe their child during their lessons.


Studying Online? - Here are a few useful tips to make your online learning both fun and effective, in helping you keep on succeeding!


 though you are not leaving your house to go to school, stick to a schedule as usual. For example, wake up early, eat breakfast, wear school clothes, and take regular breaks as you would in school. Aside from that, make sure to set a fixed time when the learning process begins and ends.

Studying from home opens our children up to all kinds of distractions. The best way to help our children is to provide them with a comfortable space where they will not be overly disrupted while they are attending their lessons. 

Before each lesson ensure that your child has access to a laptop/PC/Tablet and that your internet network is stable. Also ensure that you child has copies of any I CAN READ Student Books or Materials (e.g. Code Card and Screener for Reading 1-6) required for their course. More information can be found in the I CAN READ Web-Class Easy Guidelines for Students (Parents).

Enter the class of I CAN READ Web-Class on time – the class is available to enter 10 minutes before it starts, with students encouraged to enter early so that they can catch-up with their classmates before the lesson starts.

Parents are encouraged to accompany their child to their I CAN READ Web-Class (especially those with younger students). This is a great way of seeing what your child is learning and to get an idea of how they are progressing.

We see our parents as our partners. This is always important but especially so during this time of studying from home. One of the most important ways that parents can support their child educationally is by working with them on their homework, whether it be to practice reading or to practice their spoken or written English. 

For more information and registration, contact the nearest I CAN READ Centre now.


A Clear Step-by-step Introduction to the Foundations of English Grammar



As we are witnessing, the COVID-19 pandemic is continuing to have a major impact in Indonesia and around the globe. As a result, business activities are being severely hampered or even forced to an end. To survive the economic effects of this pandemic, business people are being required to adapt quickly to new and rapidly changing business conditions.

But, even though we are in the middle of a crisis, there are still business opportunities to consider, one of which is an I Can Read educational franchise opportunity. 

I CAN READ is a market leader in providing English language courses through-out Asia and the Middle East. We have successfully taught over 300,000 students through our 160 Centres in 14 countries.

According to Afan Suryadi, Managing Director of I CAN READ Indonesia, "Our success is rooted in more than 20 years of research into the psychology of how children learn to read. We focus on reading skills, but we also equip our students with the ability to write, listen and speak in English which will help our children learn English more quickly, especially in their Golden Age."

In response to the closure of schools, I CAN READ has successfully managed to transition from classroom-based learning to online learning. In doing so, enabling our students, our staff and our business partners the ability to continue succeeding!

Not only has I CAN READ been able to adapt and survive during these trying business times, the company has also used the challenges faced as an impetus for pushing forward and developing new ways of delivering lessons to safeguard against future disruptions.

An I CAN READ Franchise is worth considering for anyone interested in doing business in the field of education. For complete information about I CAN READ business opportunities, click here.


A good instructional approach to reading lessons will make explicit the manner in which sounds combine to create words. It will teach students that accessing the sounds accurately makes pronunciation clearer.

As students become aware of how sounds blend together, they realise that whole, meaningful words are actually an array of smaller sounds which can be added or subtracted, stretched and blended in the process of word construction. Thus by the time these students move on to looking at letters, what they are able to demonstrate is that letters representing sounds combine, as do sounds and are in fact pictures of sound. This is the first essential stage on the way to learning to read the English language. 

However, it is by no means the end of the story. English is a hybrid language and lacks an agreed rule system for its grammatical constructs, its syntactical outlines and most confusing, for the pronunciation of strings of letters or combinations of letters that combine to complete words. 

Take the letter a. It can represent several different sounds, as in words like cat, gate, was, any, tall, bath and area. Or take the combination of letters ough. It is impossible to know the correct pronunciation of these letters. In the word cough, the sounds are /k/-/o/-/f/.

Now take the word bough. The sounds are now /b/-/ow/ (as in cow). With the same letter sequence in words like though, through and enough, one can see that learning to read in English means knowing how to access the sound array accurately at all times. To not be able to do this means having to guess and hoping to get lucky in the attempt, frequently resulting in reading difficulties.

As English is not rule-bound, it cannot be learned by rules. The challenge faced by educators in recent times is how to empower children to accurately access the sound sequence. Once the foundational requirement to accurately manipulate the phonological array has been taught, the next challenge is how to guarantee accurate pronunciation of the sequence. 

As you saw by the example above, pronouncing the same group of letters is not always straightforward. Many words in English are unpredictable with regard to pronunciation. There has been a need for some time to create an instructional approach that would remove the confusion and ambiguities that can arise when group of letters combine in unpredictable ways. 

Children must know whether to say /off/ or /ow/ (for example) in a word like cough. Additionally many words in written English contain letters that seemingly make no contribution to the pronunciation of the word. This can lead to confusion and reading difficulties for any student. A word like apple could as easily be written /apl/ where the three sounds are all present and eliminating the remaining letters /p/ and /e/.

Historical conventions are not easy to override and few have tried or succeeded. Webster managed to eliminate a few anomalies in written English and changed colour to color for instance, but what has happened is that generally the spelling conventions established by the 17th century have remained in place since and have been impervious to change, notwithstanding the differences between written British English and written American English.





Almost overnight our world has changed. As the months roll on and we still find ourselves navigating this new way of life, there is an increasing realisation that the business world as it was before COVID-19 may never return. In response, many savvy business people are starting to look at where the real growth opportunities lie for their future investment. One area that is getting a lot of interest is the education and training sector – which thankfully appears to be weathering the current storm with a high degree of resilience.

To succeed, businesses have had to be able to quickly adapt to the new normal. Education has shown itself to be particularly good at this, with many education providers able to successfully transition from classroom-based to online teaching in a relatively short time.

Given this, the chaos caused by COVID-19 has not stopped or slowed down the pace of development in the education and training sectors throughout the world - from Pre-School level right through to University level. Many Education experts actually believe that the silver lining in this crisis is that the changes we are currently making in how we educate have been overdue for quite some time.

The following are tips for anyone interested in the business of education.

1. Do Your Research:

If you are new to this type of business you will need to gain a good understanding of what students (and especially their parents) are wanting – as with all businesses, it is all about supply and demand. Once you have completed your initial research then go a little deeper by analysing trends such as curriculum, teaching methods, learning time, purchasing power, and finding out all that you can about other similar businesses in the market.

2. The Right Brand/Partnership
While some business people might prefer to establish and run their own education business from scratch, most will choose to form a partnership with an established brand such as I Can Read. The benefits of this are numerous, e.g. the bigger education brands are already known and have proven success, the brands generally come with an established curriculum, teaching methodology, learning and teaching materials and considerable operational, academic, marketing and financial support. Choosing a well-known education brand allows someone new to the market to get up and operating in a relatively short period of time.

3. Employ Proven Curriculum, Methodology and Teachers

An education company is only as good as its Curriculum and Teaching Methodology. Parents are paying money for their child to attend, so we must meet our promises and deliver results.
Any new curriculum must undergo trials and testing before being released to the market in order to ensure maximum results. This curriculum must also be relevant to the market in which it is being taught.

Of equal importance to the curriculum is the method in which it is being taught in the classroom. This too must be thoroughly tested and trialled before it is adopted.

And…of course, the best curriculum and teaching methodology in the world is not going to be able to be delivered without a group of qualified, experienced and capable teachers – so choose them wisely, train them well and provide ongoing support and professional development. The success of your business will depend on these people!

4. Embrace Digital Marketing/Prioritise a Social Media Presence

The Education market is competitive, so you will always need to be working to best position your business within the market. Gone are the days when students just walked in the door and enrolled, today we must be far more pro-active and go out and actively find our students. The best way to do this is with the help of digital media.  If this is not an area that you are comfortable with, it might be time for some personal self-development and training, to enable you to build the knowledge, confidence and savvy to best use digital marketing and social media to your advantage.
5. Online Learning

In the education world of today, of course you will also have to factor in the real possibility that you will be needing to offer online courses. This too will involve the need for research, there are many online learning platforms on offer, but not all are created equal!

When choosing a learning platform you will need to consider: how easy is it for your students to access it, how difficult will it be to transition your current curriculum and methodology from the classroom to online, is the platform user friendly for both teachers and students, does the platform encourage interaction, to name but a few.

The above 5 tips are just an introduction to how I CAN READ can help you realise your entry into the English Education market.

We currently have franchise business opportunities available in a number of locations and would welcome the opportunity to meet with you to discuss how you can become part of this profitable business.

For further information, please contact: +628-3899-3870-35


There are a number of contributing factors as to why many children have reading difficulties. They are comprehensively covered in the book, Dealing with Dyslexia and Other Reading Difficulties, written by registered psychologists and founders of I Can Read Antony Earnshaw and Annabel Seargeant and published by Pearson Education.

The authors, who have spent nearly 20 years investigating reading development as research psychologists, support the view that in general, poor reading skills are the consequence of ineffective and inadequate instructional approaches.

What this means is that, in general, children fail to learn to read English easily or well because they are not taught properly. Well-meaning teachers may have exposed students to the alphabet prematurely, making it confusing for a beginner reader who has not yet developed sufficient pre-reading skills such as syllabic and phonemic awareness.

Through our reading programmes taught by Reading Specialists, I Can Read ensures that learning how to read is a rewarding and fun process for children.

Contact an I Can Read Centre near you today for more information or to book a diagnostic reading assessment.